Kirusa, an Information Technology company that provides telecoms and social media solutions, has introduced ‘myGenie’, a free
airtime app for prepaid Android users in Nigeria.
The myGenie app allows Android users
to explore and download new and popularAndroid apps.
myGenie users are rewarded
with free airtime credits for downloading, installing and using the Android apps.
According to Kirusa, they can use the free credits to recharge
their mobile numbers or gift the airtime credits to their friends and family.
“What’s
more is that myGenie also provides free airtime credits when a user
invites their friends to the app, and when their friends start
downloading apps via myGenie,” the firm said.
According to it, the apps that can be downloaded through myGenie range from games through dating to local utility apps.
Some
of the apps available on myGenie at the time of launch include
InstaVoice, 474Recharge, Zamba Caller, APUS Launcher, Super B Clearer,
BBM, UC Browser,and more.
Speaking
on the occasion, The Head, Financial Inclusion, African
Development Bank, Robert Masumbuko, said, “We are excited about myGenie
app being launched in Nigeria. African mobile app developers will now
have the opportunity to reach out to a wider audience and get assured
usage of their apps. It will also
influence app usage market, thereby opening doors for fresh investments
in this sector.”
The Head of Content Partnership at TwinPine, Jonnas Anyanwu,
said, “myGenie is a disruptive innovation in the mobile advertising
space. We hope that it will carve out a new market for the app
developers and support them in reaching their customers
in more efficient ways than before.”
The
App Owner, 474Recharge App, David
Kruyt, said, “myGenie is an altogether new way of promoting the app
developer community. It is a simple way to reach out and get the app
campaigns organised.
“The most
exciting part is that myGenie helps in usage and retention of the apps
by incentivising customers in Nigeria, making it a win-win for both app
developers and customers.”
The
Chief Executive Officer, Kirusa, Inderpal Mumick, said, “Our vision is
to grow the mobile
ecosystem, and to fuel entrepreneurship in Nigeria by creating a
platform for the local app developers to reach out to their customers in
a seamless manner, by assisting them in their app promotion efforts.”
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